About Purlos

Purlos is an EdTech software company dedicated to empowering education providers to connect with students, enhance their learner journeys, and achieve positive outcomes.

Founded in 2019, Purlos has since gone on to become one of the fastest growing and most innovative software providers in the country, helping institutions achieve their goals and make a meaningful impact on the lives of their students.

We believe that every learner deserves access to the education that best suits their needs and aspirations. Our mission is to support 10 million students into a “positive outcome” by 2030, ensuring that they have the knowledge, skills and confidence to reach their full potential.

Our Focus: The Start and End of the Learner Journey

We recognise the importance of both the beginning and the end of a learner’s journey. 

Purlos Engage focuses on the early stages of the learner journey, helping institutions connect with potential students, increase enrolments, and reduce drop-out rates. Our innovative platform replaces outdated communication methods with more effective channels ensuring that institutions can reach and engage with a wider range of learners. Our suite of analytical tools provides institutions with valuable insights into learner engagement, risk factors, and potential dropout indicators. This data empowers institutions to identify struggling students early on and implement targeted interventions to support their success.

Purlos Destinations empowers education providers to gain a deeper understanding of where their students go after graduation, supporting Ofsted inspections and course quality improvements. By automating data collection through WhatsApp, we streamline the process, reduce costs, and ensure that institutions have the information they need to make informed decisions.

We have also created Survey Education, a Purlos venture, which provides educational institutions with powerful survey tools and analytics, enabling them to gather valuable insights and make data-driven decisions to enhance learning experiences. 

What drives us

At Purlos, we are driven by an unwavering belief that education holds the power to transform lives and shape a brighter future for individuals and society as a whole. We are passionate about ensuring that every learner has the opportunity to reach their full potential, regardless of their background or circumstances.

We recognise that countless individuals, particularly those from disadvantaged backgrounds, often fall through the cracks of the education system, leaving them feeling discouraged and disconnected from their aspirations. This is a reality we cannot accept.

We are committed to bridging the gap and optimising the learner journey, from the initial connection to the ultimate outcome. Our innovative solutions are designed to reach learners where they are, utilising channels they prefer and engaging them in meaningful ways.

What Drives Us | About Purlos
You benefit. Society benefits. Job done. | About Purlos

You benefit. Society benefits.
Job done.

We believe that education is the key to unlocking individual potential and creating a more equitable society.

For students, we optimise the learner journey, ensuring seamless engagement and personalised support.

For institutions, we drive enrolment growth, reduce dropout rates, capture destinations and enhance data-driven decision-making.

For society, we promote equitable opportunities, foster social equity, and prepare future generations.

Together, we can transform lives and build a better world through education.

Our founders

David’s deep-rooted commitment to education stems from his decade-long experience in the EdTech industry. Working with global companies to deliver innovative software solutions, he has witnessed the transformative power of education firsthand. His unwavering dedication to expanding access and promoting lifelong learning aligns with Purlos’ mission to support 10 million students into a “positive outcome” by 2030.

David Bartlett,
CEO

Mo Salam,
CTO

Mo has over a decade of experience in building customer centric products in the FinTech, InsurTech, PropTech and DefenseTech sectors, launching four successful startups. His pioneering experiments with instant messaging platforms like WhatsApp have enabled Purlos to connect with students more effectively and seamlessly than any other competitor. His deep understanding of millennials’ preferences and behaviours has been instrumental in tailoring Purlos’ products to meet the needs of this digital generation.

Together, David and Mo are the driving force behind Purlos – a shared belief in the transformative potential of education and a commitment to empowering learners across the globe. Their expertise and passion have paved the way for Purlos to revolutionise the education landscape and create a brighter future for millions.

 

Our advisors

Rod Bristow

An education sector leader of digital transformation at the FTSE100 Board level, responsible for over £1bn in revenues and 5000 employees, Rod was President of Pearson Global Online Learning, the growth engine of the company in 2020, and Pearson’s businesses in the UK – including publishing, assessment, and qualifications. Before that he ran UK & Core Markets, Pearson’s fastest growing business in 2019. Rod has deep experience of international education and policy development. 

Rod joined Purlos as an adviser in March 2022 and with his vast amount of experience in international education and policy development, will guide the team on global growth and expansion.

Martin Doel

Following a 28-year career in the Royal Air Force, which culminated in him serving as Director of Training and Education for the Armed Services, Martin joined the Association of Colleges as their Chief Executive in 2008. In this role he worked closely with the government to develop the skills and education policy, and was a member of the Apprenticeship Reform Board. In 2016 he was awarded a CBE for his contribution to further education.

In February 2021 Martin joined Purlos in an advisory capacity, with the aim of helping the company build its footprint in the UK Further Education market.

Brad Adams

Brad Adams is chief university operations officer at 2U, Inc, an American educational company that contracts with non-profit colleges and universities to offer online degree programs. He leads a driven team of more than 650 people and oversees several departments, including student outcomes, curriculum and learning, and placement.

As an advisor and vocal voice in the development of the Purlos platform, Brad is an invaluable asset in helping the company conceptualize and implement new initiatives aimed at consistently improving retention and graduation rates for students.

.

Our team

Alice Brown

Alice Brown

Senior Product Operations Manager

Kim Myton

Kim Myton

Senior Account Executive

Tamara Singh

Tamara Singh

Head of Account Management

Kristian Bailey

Kristian Bailey

Senior Account Manager

Tom Linforth

Tom Linforth

Software Developer

Carlo Formarejo

Carlo Formarejo

Product Operations Specialist

Paul Bagsic

Paul Bagsic

Quality & Data Analyst

Craig Sully

Craig Sully

Product Operations Specialist

Antony Jackman

Antony Jackman

Product Operations Specialist

Tanay Nambiar

Tanay Nambiar

Account Manager

Amber Cousins

Amber Cousins

Marketing Executive

Majo Samson

Majo Samson

Chat Operations Specialist

Our culture

At Purlos, we have created a culture that sparks passion, inspires innovation, and drives excellence. Our unwavering commitment to education is contagious, driving us to push boundaries and innovate solutions that transform the lives of learners and the education landscape as a whole.

Based in London, Purlos’ ever-expanding team is a bright collective equipped with razor-edge skills like conversation design, weaving engaging narratives to connect with students on their preferred platforms, and data science, harnessing insights to guide strategic decision making, to name a few. Together, we form a formidable squad of tech heroes, tirelessly striving to optimise the student journey and empower learners to achieve their full potential.

The Purlos story

David Bartlett, founder of Purlos, experienced firsthand the limitations of traditional education, feeling lost and uncertain about his future career path despite completing his Business Management degree. This personal struggle ignited a passion within him to create a solution that would empower learners, particularly those from disadvantaged backgrounds, to navigate the complexities of life during and after school.

In 2019, David embarked on this mission, leaving his corporate job to pursue his vision of establishing Purlos. To make it a reality he set about creating a solution teaming up with co-founder Mo Salam, to prevent disadvantaged students from getting stuck in the same uncertain predicament about their future.

Mo’s own experience with WhatsApp’s ability to connect and engage with people across distances further fueled their determination to revolutionise education. Mo’s inspiration to develop Purlos stemmed from an invitation to a coding hackathon that was 100 miles away from his home. Initially hesitant, he was convinced to attend after receiving a personalised message on WhatsApp from the event organiser. This experience highlighted the effectiveness of using WhatsApp to reach and engage with individuals, particularly those who may not be actively engaged with traditional communication channels.

After meeting through a mutual friend, David and Mo started Purlos and the rest is history.